Jinan Municipality Releases Second Batch of “Quancheng Good Products” List, 63 Brands Awarded, Total Number of Brands Reaches 132




HT Fashion News, On May 23rd, the second batch of “Quancheng Good Products” list was formally released, and HT Garment JINAN's “Service ODM Supply Chain Service” was selected and authorized with an image logo.

According to the introduction, “Quancheng good products” is the Jinan Municipal Party Committee and the municipal government focus on building a regional public brand, is Jinan in-depth implementation of quality and brand strategy is an important initiative, is the Jinan products, engineering, service brand overall image of the representative. Hongtian apparel ODM supply chain services in 2023 was awarded the “Shandong famous brand”, and this year there is “Quancheng good product” honor.

According to the New Huanghe News (Reporter: Cao Qian) to further polish the “Quancheng good quality” signboard, Jinan City, quality and brand strategy to promote the work of the Leading Group Office of the organization and implementation of the second batch of “Quancheng good quality” brand selection, this selection, 63 brands stand out. brands stood out. At present, the total number of “Quancheng Good Products” brands reaches 132.

The New Huanghe News reporter learned that “Quancheng good quality” is a municipal regional public brand that Jinan City has made every effort to build with “Good quality Shandong”. As the city's quality brand work lead department, Jinan City Market Supervision Bureau attaches great importance to the quality of brand work, vigorously implement the brand development strategy, through policy guidance, gradient cultivation, accurate service, so that more local brands bloom, for the development of the brand economy injected into the new kinetic energy.

The selection of a total of 417 declared subjects, the number is nearly three times the first batch, covering manufacturing, agriculture and other fields. Among the selected brand subjects, 36 manufacturing brands, 16 service industry brands, 6 agricultural brands, 5 geographical indications brands. Among the shortlisted enterprises, there are 30 national high-tech enterprises, 21 national specialties and new “small giants”, and 35 provincial specialties and new enterprises.

The evaluation was specially developed “Quancheng good products” evaluation system, the declaration of brand honor, economic benefits and other quantitative indicators by the system directly assigned points. At the same time, the quality, innovation and other qualitative indicators in the form of expert blind assessment of remote online assessment, assessment experts randomly selected, the establishment of “departmental evaluation + on-site verification + risk assessment” triple filtering mechanism to ensure that the declaration materials are real and credible, so that each selected brand can withstand the test.

From the point of view of various indicators, the second batch of “Quancheng good products” represents the city's cutting-edge level in various fields, including 36 national science and technology awards and 142 provincial science and technology awards. The selected subjects have excellent product quality, high market share, great brand influence, and strong industry leadership, laying a solid foundation for building a new pattern of brand development in Jinan and promoting the high-quality development of the industry.

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